Workshop: Smart Content by LiquidThread

Developing Smart Content is not an overnight process – it takes time and every new piece of content yields new learnings. Over the course of the hour, we will review various pieces of content and look at their successes and failures in a bid to better understand how we go about the content development process and everything that surrounds it. We will also look at how we move away from developing content for the sake of content by understanding how data can direct content production. At the end of the hour we hope the audience will have gained some insight into what makes good content and how to avoid some of the common pitfalls in content production.

Location: Training Hall 2 Date: October 26, 2015 Time: 2:25 pm - 3:25 pm Dimitri Dimitri Papadimitriou